If you’re searching for an ASOS military discount, you’re not alone. ASOS is one of the UK’s most popular online fashion retailers, offering thousands of brands and a huge range of clothing, footwear and accessories. While ASOS does not currently offer a specific military or MOD discount, Armed Forces personnel, veterans and families can still save money using year-round public discount codes, seasonal sales and Blue Light Card offers.
If you’re looking for more general forces savings on clothing, check out our Fashion & Clothing Discount category for similar retailers.
Does ASOS Offer a Military Discount?
Right now, ASOS does not offer an official Armed Forces discount. This applies to:
- Serving personnel
- Reservists
- MOD staff
- Veterans
- Military families
However, ASOS runs frequent public discount codes, sometimes as strong as 20% off, which can be found on our Latest Offers page.
If you’re also comparing other fashion retailers that DO offer stronger discounts, see our guides to:
Nike forces discount
Adidas discount offers
Sports Direct discounts
ASOS and Blue Light Card Discount
ASOS does provide a 10% Blue Light Card discount, which is a great alternative for military families who are also eligible through other roles.
To redeem the BLC ASOS discount:
- Log into your Blue Light account
- Find ASOS
- Copy the code
- Apply it at checkout
If you do not qualify for Blue Light Card, don’t worry — the regular ASOS public codes on our site often provide equal or better savings.
Other Ways Military Personnel Can Save at ASOS
Even without a specific military discount, there are several reliable ways for Armed Forces to save money at ASOS.
1. Shop the ASOS Sale Section (up to 70% off)
Deals are updated regularly, similar to the offers we list in our
Sports & Fitness Discounts
section, where many of the same brands appear.
2. Sign Up for ASOS Newsletter Savings
This gives access to:
- Payday deals
- Extra % off codes
- Surprise 20% events
- Birthday treats
3. Use Premier Delivery to Save on Postage
A clever option for frequent ASOS shoppers.
4. Seasonal Event Savings
ASOS runs big events during:
- Black Friday
- Boxing Day
- Summer Sale
- Christmas Offers
Why ASOS Remains Popular With Serving Personnel & Veterans
Military personnel often choose ASOS for:
- Delivery to BFPO addresses (on eligible items)
- Huge brand selection
- Fast delivery
- Fair return policies
- Consistent monthly discount events
If you’re after alternative forces-friendly fashion brands, check our offers for:
JD Sports
Argos fashion discounts
How to Redeem an ASOS Discount Code
- Add items to your basket
- Proceed to Checkout
- Enter your promo code into “Promo/Student Code”
- Click Apply
- The discount will be deducted automatically
ASOS Military Discount FAQs (Expanded)
1. Does ASOS have a military discount?
No. ASOS does not offer a dedicated discount for Armed Forces.
2. Do veterans get a discount at ASOS?
No, but veterans can use all public discount codes.
3. Does ASOS offer a Blue Light Card discount?
Yes — ASOS offers 10% off via Blue Light Card.
4. Can military families save at ASOS?
Yes — all public codes and sale offers are open to everyone.
5. Can ASOS discount codes be combined?
No. Only one promo code can be used per order.
6. Does ASOS offer discounts through the Defence Discount Service?
No. Only Blue Light Card members receive a specific ASOS code.
7. Does ASOS deliver to BFPO addresses?
Yes — many items do, depending on brand and location.
8. When is the best time for Forces to save at ASOS?
The biggest discounts are during Black Friday, summer sales and payday deals.
9. Does ASOS offer student or youth discounts?
Yes — through UNiDAYS and Student Beans.
10. How do I apply an ASOS code?
Enter it at checkout under “Promo/Student Code”.
11. Are sale items eligible for discount codes?
Some are — exclusions appear at checkout.
12. Are there alternatives to ASOS for military discounts?
Yes — see:
Nike Military Discount
H&M Discounts
Sports Direct Discounts
The Latest ASOS Military Discount Guide for this year
While ASOS does not currently offer an ASOS military discount, Forces families can still save using public discount codes, sale items, newsletter offers and Blue Light Card savings. With hundreds of popular brands, fast delivery and frequent price drops, ASOS remains a favourite amongst serving personnel, veterans and MOD households.
For the latest updates and discount codes, visit our Latest Offers.
