Sports Fitness and Outdoors

Find the best sports, fitness and outdoors deals for the Armed Forces community — serving personnel, veterans, reservists and their families. Staying active is part of the job when you’re serving, and a habit most veterans want to keep going long after leaving. We feature regularly updated offers from trusted brands to help you train, kit out and get outside for less.

For sports nutrition and supplements, MyProtein regularly runs promotions of up to 70% off — worth bookmarking if you go through protein at any kind of pace. For outdoor kit and equipment, Cotswold Outdoor is one of the best stocked retailers in the UK with deals available for the forces community. Decathlon is another solid option — 10% off for eligible armed forces personnel across a huge range of sports and outdoor gear.

All sports, fitness and outdoors deals are checked and updated regularly.

FAQs

Do Armed Forces get sports and fitness discounts?

A number of sports, fitness and outdoor brands featured on this site offer deals and promotions for serving personnel, veterans and their families. Check the individual retailer pages for the latest available offers.

Are these discounts available to veterans as well as serving personnel?

Yes. Offers on this site are available to the wider armed forces community — veterans and their families included, not just those currently in uniform.

Can I find discounts on gym memberships as well as kit and equipment?

Yes. This category covers sports nutrition, clothing, footwear, outdoor equipment and more. Browse the offers below to see what’s currently available.

Are the deals kept up to date?

All offers are monitored and refreshed regularly. If something looks out of date or a code isn’t working, drop us a message and we’ll get it sorted.