Under Armour UK

Under Armour started out making performance base layers — the kind of kit designed to keep athletes dry, regulated and comfortable under pressure. Nearly thirty years on and the range has grown massively, but the core idea hasn't changed much. If you train hard, work in demanding conditions or just want kit that does what it says, Under Armour is worth knowing about.

For the forces community it's a natural fit. HeatGear, ColdGear and AllSeasonGear are all built around the same principles that matter on exercise — moisture management, temperature regulation, freedom of movement. The good news is you don't always have to pay full price for it.

FAQs

Does Under Armour offer a military discount?

Under Armour has offered forces discounts in the past and promotions for the military community do appear periodically. We keep this page updated with any verified Under Armour offers for serving personnel and veterans — check back before you buy.

Can veterans get a discount at Under Armour?

Yes. Any verified forces offers listed on this page are open to the wider armed forces community — veterans and their families included, not just those currently serving.

Is there a discount code for Under Armour?

Codes come and go. Under Armour regularly runs sales and promotional events throughout the year where significant savings are available without needing a specific forces code. Signing up to the Under Armour newsletter also unlocks a welcome discount on your first order — worth doing before you checkout for the first time.

How do I save money at Under Armour without a discount code?

The Under Armour sale section is genuinely good — mid-season and end-of-season clearances can take up to 40% off across men's, women's and kids' ranges. It's worth bookmarking and checking regularly rather than waiting for a specific event. The outlet section often has reduced lines that are perfectly good for training and PT use.

Does Under Armour offer free delivery?

Yes — free standard delivery is available on orders over £50, along with free returns. For orders under that threshold a delivery charge applies. Check the Under Armour website for current delivery terms before ordering.

What is Under Armour HeatGear and is it worth it?

HeatGear is designed for warm conditions — it pulls sweat away from the skin, keeps you cool and dries quickly. For summer PT, warm-weather exercises or high-intensity training it's worth the investment. ColdGear does the opposite — traps warmth while remaining lightweight, which makes it useful for cold-weather training and layering without bulk.

Is Under Armour good for everyday wear as well as training?

Yes. The casual and lifestyle ranges have expanded significantly and hold up well for everyday use. If you're after something that works both in the gym and off base, Under Armour's casual lines are worth a look alongside the performance range.

Looking for similar brands?

If you're comparing activewear options, Lululemon and Decathlon both have deals on the site worth checking. For footwear to go alongside your kit, Nike UK is also worth a look.

Where can I find the latest Under Armour deals for the forces community?

Right here — we update this page with verified Under Armour offers for serving personnel, veterans and military families as they appear. Bookmark it and check back before your next purchase.